If you’re preparing for a trade show, one of the first things you’ll need to decide on is your backdrop size. And I know — with so many options, this part can feel confusing.
Choosing the right size is pretty simple once you understand how booth layouts work.
Let’s walk through it in a clear, friendly way so you can feel confident in your setup.
Start With Your Booth Size
Most booths come in one of these standard sizes:
| Booth Size | Recommended Backdrop | Why It Works |
|---|---|---|
| 10x10 | 8–10ft backdrop | Fills the space without crowding |
| 10x20 | 18–20ft backdrop | Strong visual impact and presence |
| Larger booths | Modular or connectable systems | Flexible and scalable |
Tip: Check your show confirmation email — your booth size is always listed there.
The Easiest, Most Versatile Option for Most Exhibitors
If this is your first show or you want something simple and professional, an EZ-Up Display or a 10ft fabric EZ Tube backdrop is always the right fit.
Why exhibitors love it:
- Lightweight (easy to travel with)
- Tool-free setup (no stress)
- Fits in a rolling bag
- Looks clean and high-end
This is the “goldilocks” size — it works for most spaces and most brands.
If You Do Multiple Shows Per Year
Consider modular displays (like EZ Tube Connect or SEG frames).
These allow you to start with 10ft and expand into 20ft or change your layout over time.
This gives you:
- Flexibility
- Cost savings long term
- A consistent, professional booth identity
If You Want a Big Visual Impact
Look at:
- Backlit displays
- 20ft wall systems
- SEG lightbox frames
These are popular with:
- Medical + healthcare exhibitors
- Software and tech companies
- Brands who want a modern & high-end booth look
They do require electrical access in your booth — just something to keep in mind.
Design Tip (This Matters More Than the Size Itself)
Your backdrop should answer three things at a glance:
-
Who you are
-
What you do
-
Why it matters
Keep the main message top-center — that’s where eyes go first.
Quick Example Matches
| Situation | Best Choice |
|---|---|
| Traveling by plane | Tabletop Banner (carry-on friendly) |
| One small event | 8ft display for simplicity or Triple Banner Display |
| Busy expo with lots of foot traffic | 10ft or 20ft backdrop for visibility |
| Want to look polished and premium | Backlit full wall |
Still Not Sure Which Size to Choose?
Tell us:
- Booth size
- Whether you're flying or driving
- Approx. Number of shows per year
We’ll recommend the perfect size — no pressure, no upselling — just real guidance.

